The 80/20 Rule

There is a “law” and it comes from an economist named Vilfredo Pareto who lived from 1848 to 1923. Pareto established that 80% of the wealth and income of the world was produced and possessed by 20% of the population. His further investigation into this datum found that the 80/20 law applied to many other Read More…

The Formula for Expansion

The formula for expanding an established business with a worthwhile product or service is: Intelligent promotion Good administration and Sensible economy…in that order. Definitions Intelligent Promotion – proven marketing that brings in an adequate volume of leads and sales Good Administration – an organizing board, hats, training and programs that enables efficient and effective delivery Read More…


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